SAPPORO BEER MUSEUM
The Sapporo Beer Museum (North 7, East 9; tel. 01-1731-4368), run by the Sapporo Brewing Company, offers free guided tours covering the history of beer in Japan and the process of brewing. At the end of the tour you can "taste" all the beer you want for 30 minutes or so; as you might expect, this makes the tour quite popular, so advance reservations are recommended in summer. Open 9 AM to 3:40 PM, get there on the Loop 88 Factory bus line from Odori Station.
Sapporo Beer Garden.
At the same location as the Sapporo Beer Museum is the Sapporo Beer Garden, an incredibly popular Genghis Khan (mutton barbeque) restaurant. Even though the dining rooms span three large buildings, come early and expect to wait. The restaurant offers 100 minute all you can eat and all you can drink plans, as well as - la carte food and drink if you'd prefer. (Picture Sapporo Breweries Limited)