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    Lanvin Store Ginza – Although Lanvin has been a name on the Ginza streets for a long while, since 2004, on May 18th, 2013 the flagship store relocated to a more pivotal section of Ginza to gain more attention from the fashionistas and soon-to-be married women. The new store is formally called “New Lanvin Boutique,” and it can be accessed through the historical Seisho Kan Building (also known as the Bible Kan).

    In case you’re wondering about the Lanvin brand and why it’s so renowned in Japan, here’s some background. The brand is actually French. The fashion aesthetic of the French has always been something of interest to not only the Japanese, but to the entire fashion world. And so it is no wonder that Ginza would seek to have a boutique of its own. Founded in 1889 by Jeanne Lanvin, the company swapped hands a number of times and is now has multinational ownership.

    Lanvin has always been about elegance and sophistication. Palettes are rich in color. Textures like lace and jacquard are used often. Thus if you want quality pieces that are a form of wearable art, so to speak, Lanvin is certainly a place to look. However, do keep the designer price tag in mind. Ballerina flats run about 575 USD. A tea-length dress is about 2,700 USD.

    • The floors are arranged as follows:
      B1F Menswear – suits, casual clothing, bars, dress shirts, neckties and other items designed by Lucas Ossendrijver can be purchased;
    • 1F Womenswear – the latest collections are on display in the windows. Casual and formal wear, accessories, shoes, and bags are illuminated by a chandelier that was handmade with Venetian glass;
    • 2F Wedding and Girls – if you ever dreamt of wearing a Princess-level wedding gown, then the wedding collection here is meant for you. Little girls can also be enjoy the brand, thanks to the Lanvin Petite collection (sorry, boys).
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